Boston, Massachusetts

Hi!

I’m Evan.

As a Senior Strategy Consultant at Part and Sum, I partner with our clients to unlock opportunities for growth while also providing a level of support to our wider strategy team in order to further develop their skills.

About Evan

Over the course of a decade, Evan spent his formative years working in culinary media before branching into strategy, working with brands such as Apiece Apart, Altuzarra, Tory Burch, and more. His curiosity for understanding what makes people do what they do led him to Part and Sum, where he applies his expertise to many different industries, clients, and projects.

Some of Evan’s achievements include creating and launching multiple ecommerce experiences across a variety of industries, for which he has received multiple web experience Webby Awards. Evan has also lead and conducted customer research to better help brands understand and service their target customers.

Outside of Part and Sum, Evan helps run a designer resale boutique that specializes in runway fashion, couture, and rare garments from top designers around the world. He also has an insane knowledge of designer runway collections and possesses the ability to find any piece imaginable.

Here at Part and Sum we bolt on to transform digital experiences and grow brands by seeing through the eyes of your customer.

<aside> <img src="/icons/rocket_gray.svg" alt="/icons/rocket_gray.svg" width="40px" /> Evan’s POV on seeing through the eyes of your customer.

“Your customer’s experience dictates a lot of what you should be working towards when looking to optimize your content. Learn what they like and adapt it to your own unique point of view. Don’t sacrifice what makes you unique and differs you from everyone else—instead, learn how to educate leading your customer through the journey you want them to go down.”

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When we’re not collaborating…

• I enjoy a nice long run between 3-4 times a week. My brain is consistently running at 100 miles an hour so it’s a prime opportunity to shut it off for some time and enjoy the moment.
• I grew up on hockey skates and played for the majority of my childhood. I’m always up to skate when possible or go to a game and cheer on my beloved Senators.
• I enjoy traveling to cold climates. I’m not a fan of heat (I burn too easily) so the further north, the better. I hope to make it to Svalbard one day, it’s a 3-hour flight from Oslo and very close to the North Pole.

psOS Spotlight

<aside> <img src="/icons/star_gray.svg" alt="/icons/star_gray.svg" width="40px" /> Evan’s psOS Favorites

Why Good Enough Is Pretty Great

Strategy Beyond Decks: Choosing the Right Format

Post Purchase Surveys Reveal Hidden Benefits of Wholesale

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<aside> <img src="/icons/drafts_gray.svg" alt="/icons/drafts_gray.svg" width="40px" /> Evan’s Articles in the psOS

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